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The Most Noble Adventure: The Marshall Plan and How America Helped Rebuild EuropeIn this landmark, character driven history, Greg Behrman tells the story of the Marshall Plan, the unprecedented and audacious policy through which America helped rebuild World War II ravaged Western Europe. With nuanced, vivid prose, Behrman recreates the story of a unique American enterprise that was at once strategic, altruistic and stunningly effective, and of a time when America stood as a beacon of generosity and moral leadership. When World War
In this landmark, character-driven history, Greg Behrman tells the story of the Marshall Plan, the unprecedented and audacious policy through which America helped rebuild World War II-ravaged Western Europe. With nuanced, vivid prose, Behrman recreates the story of a unique American enterprise that was at once strategic, altruistic and stunningly effective, and of a time when America stood as a beacon of generosity and moral leadership. When World War II ended in Europe, the continent lay in tatters. Tens of millions of people had been killed. Ancient cities had been demolished. The economic, financial and commercial foundations of Europe were in shambles. Western Europe's Communist parties -- feeding off people's want and despair -- were flourishing as, to the east, Stalin's Soviet Union emerged as the sole superpower on the continent. The Marshall Plan was a four-year, $13 billion (more than $100 billion in today's dollars) plan to provide assistance for Europe's economic recovery. More than an aid program, it sought to modernize Western Europe's economies and launch them on a path to prosperity and integration; to restore Western Europe's faith in democracy and capitalism; to enmesh the region firmly in a Western economic association and eventually a military alliance. It was the linchpin of America's strategy to meet the Soviet threat. It helped to trigger the Cold War and, eventually, to win it. Through detailed and exhaustive research, Behrman brings this vital and dramatic epoch to life and animates the personalities that shaped it. The narrative follows the six extraordinary American statesmen -- George Marshall, Will Clayton, Arthur Vandenberg, Richard Bissell, Paul Hoffman and W. Averell Harriman -- who devised and implemented the Plan, as well as some of the century's most important personalities -- Winston Churchill, Josef Stalin, Joseph McCarthy -- who are also central players in the drama told here. More than a humanitarian endeavor, the Marshall Plan was one of the most effective foreign policies in all of American history, in large part because, as Behrman writes, it was born and executed in a time when American foreign policy was defined by its national interests and the very best of ideals.Binding Type: Paperback
Publisher: Free Press
Published: 08/12/2008
ISBN: 9780743282642
Pages: 464
Weight: 0.96lbs
Size: 8.42h x 6.30w x 1.13d
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★★★★★ 3
Cost associated either app.
Color: Pink
Not easy instructions and didn’t know there would be a membership cost for app.
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Reviewed in the United States on April 6, 2026
★★★★★ 1
Average quality, not as premium as expected
Color: Beige
Before buying, I thought it would be a thick, glossy satin ribbon. After receiving it, I found the material is rather thin and the texture feels quite ordinary. When used for gift wrapping, it looks a bit cheap and doesn’t match the effect shown in the pictures.
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Reviewed in the United States on December 26, 2025
★★★★★ 1
Print quality is inconsistent
Color: Pink
Some labels come out okay, others look blurry or faded, especially with smaller fonts. For decorative ribbons, details matter, and this just isn’t reliable.
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Reviewed in the United States on December 26, 2025
★★★★★ 1
Edges fray easily after cutting
Color: Beige
After cutting the ribbon, the edges tend to fray quite easily. This makes it less attractive when tying bows or using it for decoration, and it requires extra handling, which is not very convenient.
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Reviewed in the United States on December 26, 2025
★★★★★ 1
Inconsistent printing quality
Color: Beige
Sometimes the printed text has unclear edges, especially with small fonts, which look a bit blurry. When used for delicate decorations, it doesn’t look very professional.
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Reviewed in the United States on December 26, 2025