SKU: 78021257090

Strategy and the Fat Smoker: Doing What's Obvious But Not Easy

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Strategy and the Fat Smoker: Doing What's Obvious But Not EasyWe often (or even usually) know what we should be doing in both personal and professional life. We also know why we should be doing it and (often) how to do it. Figuring all that out is not too difficult. What is very hard is actually doing what you know to be good for you in the long run, in spite of short run temptations. The same is true for organizations. What is noteworthy is how similar (if not identical) most firms' strategies really are:

We often (or even usually) know what we should be doing in both personal and professional life. We also know why we should be doing it and (often) how to do it. Figuring all that out is not too difficult. What is very hard is actually doing what you know to be good for you in the long-run, in spite of short-run temptations. The same is true for organizations. What is noteworthy is how similar (if not identical) most firms' strategies really are: provide outstanding client service, act like team players, provide a good place to work, invest in your future. No sensible firm (or person) would enunciate a strategy that advocated anything else. However, just because something is obvious does not make it easy. Real strategy lies not in figuring out what to do, but in devising ways to ensure that, compared to others, we actually do more of what everybody knows they should do. This simple insight, if accepted, has profound implications for

  1. How organizations should think about strategy
  2. How they should think about clients, marketing and selling and
  3. How they should think about management.

In 18 chapters, Maister explores the fat smoker syndrome and how individuals, managers and organizations can overcome the temptations of the short-term and actually do what they already know is good for them.



Binding Type: Hardcover
Publisher: Spangle Press Press, USA
Published: 01/01/2008
ISBN: 9780979845710
Pages: 275
Weight: 1.35lbs
Size: 9.20h x 6.35w x 0.93d

Review Citations: Harvard Business Review 03/01/2008 pg. 30
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SKU: 78021257090

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Allison
Port Orchard, US
★★★★★ 4
Super comfy, but side strap is a bit annoying
Size: 9, Color: Black Leather
Honest review of these shoes that I just wore to a wedding. They are SO comfortable, I wore them all night and didn't need to take them off. The only issue is that since the one strap just goes along the one side of the top of your foot, I did feel like it kind of pushed the shoe to the side. It's hard to describe, but when I was walking sometimes I could feel my food shifting off my shoe on the side.
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Kimberly M
Los Angeles, US
★★★★★ 3
Comfy shoe, Not a great dupe
Size: 6.5, Color: Black Leather, Size: 6.5, Color: Black Leather
These are so cute and comfy and I love them. Minus two stars because I specifically bought them for the little silver SM on the bottom so they’d look better than the ones at Walmart. These did not come with the little silver logo on the bottom.
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Cydpea23
Belleville, US
★★★★★ 1
Super cute but came damaged & really annoying to walk in
Size: 8, Color: Black Leather, Size: 8, Color: Black Leather
Super cute but mine came damaged and the straps don’t stay up great… I love Steve Madden shoes, and own a few pairs already, so I had high hopes for these heels. I ordered these for a wedding coming up and I hadn’t opened the package right away as I was out of town, when I got back I was so excited to try them on only to find that they came already scuffed on the toes and heels!! It looked like they had been worn multiple times already, so that was upsetting. In terms of fit, I ordered a size 8, and it fit true to size as far at the sole goes, as for the strap that goes from in between your toes and around your heel, it falls off after taking 3 steps and is honestly really annoying! The strap that goes across the top of your foot was also wayyy loose on my feet and didn’t help the other strap stay in place much making it super difficult to walk in them, every step felt like they were about to fly off my feet! Unfortunately, I will be returning them.
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Dawn Goodreaux
Pawtucket, US
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Comfortable and cute
Size: 9, Color: Coral Leather, Size: 9, Color: Coral Leather
Loved!!!
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Mrs.Picky
New York, US
★★★★★ 2
Blue kitten heels
Size: 9.5, Color: Blue Leather
These are very pretty shoes with a comfortable heel height. The first time I wore them, they started slipping in the back. The strap that goes around the heel is not adjustable and they ended up flopping as I walked. I ordered my normal size and they fit perfectly so I couldn’t go down a size. Oh well…. Too late to return them.
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Reviewed in the United States on June 7, 2025

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