Категорійний менеджмент. Навчальний посібник. Categorical Management. Tutorial
SKU: 68087229434

Категорійний менеджмент. Навчальний посібник. Categorical Management. Tutorial

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Категорійний менеджмент. Навчальний посібник. Categorical Management. Tutorial. . Categorical Management. Tutorial . . , . , , . D5 '', D7 '', , . SPECIFICATIONS: Author: Natalia Lyalina, A. Samoilenko, A. Kulik, O. Melnyk , . , . , . Publisher: Language: Ukrainian Publication Date: 2025 Number of pages: 156 pst Format: Paperback Width: 148 mm 5,8' Height: 210 mm 8,3' Weight: 280 g ISBN: 9786110135634

Категорійний менеджмент. Навчальний посібник. Categorical Management. Tutorial

У навчальному посібнику розглянуто принципи формування оптимального асортименту товарів. Представлено різні підходи щодо управління асортиментом товарів з урахуванням інноваційних технологій. Детально описані і проаналізовані концепції та методології категорійного менеджменту, на яких базується успішна діяльність сучасних торговельних підприємств. Ці знання сьогодні вкрай необхідні керівникам промислових підприємств, менеджерам, маркетологам тощо.

Навчальний посібник призначено для здобувачів спеціальностей D5 'Маркетинг', D7 'Торгівля', а також може бути корисним широкому колу читачів, які цікавляться сучасними науковими досягненнями в сфері науки.

SPECIFICATIONS:

Author:Natalia Lyalina, A. Samoilenko, A. Kulik, O. Melnyk - Наталья Лялина, А. Самойленко, А. Кулик, О. Мельник

Publisher:Центр навчальної літератури

Language:Ukrainian/Українська

Publication Date:2025

Number of pages:156 pst

Format:Paperback

Width:148 mm / 5,8'

Height:210 mm / 8,3'

Weight:280 g

ISBN:9786110135634

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SKU: 68087229434

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Bostonnet
New York, US
★★★★★ 2
poor fit and quality
Color: Brown, Size: Large
Poor quality. You'll get two wears out of it that's it. Material feels cheep and wears cheep.
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Reviewed in the United States on January 18, 2026
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Johel
Lexington, US
★★★★★ 5
Excelente artículo
Es lo que se ve en la foto.
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Reviewed in the United States on September 26, 2025
T
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Taj
Alexandria, US
★★★★★ 3
Booo
Color: Pink, Size: Medium
Way too big for, I'm so bummed because this knit polo long sleeve shirt is way too big, even after I checked the size guide. It's a shame because the material feels pretty nice. I was really looking forward to wearing this. I can exchange it for a smaller size and that was too big. Lol
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Reviewed in the United States on February 19, 2026
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Tamondo
Battle Creek, US
★★★★★ 5
Nice Look
Color: White, Size: XX-Large
I love this sweater and everything about it. I purchased for family Christmas photos. I was worried it wouldn't look right or would fit too big. It fitted perfectly and gave me a very casual look. The color is white and not an off white. The quality is good and the fabric durable. It's stretchy so its flexible with your body movements. I highly recommend this sweater I'd you're looking for a light casual look. I recommend pairing with some jeans and a nice pair of boots.
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Reviewed in the United States on April 10, 2026
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Verified Purchase
Vincent McDonald
Waukegan, US
★★★★★ 5
Good quality
Color: White, Size: X-Large
For a relaxed fit order true to size. Very nice quality. Value for money. Very soft. I purchased the white, is very vibrant
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Reviewed in the United States on March 31, 2026

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